Advanced marketing tools and proven strategies to take your practice to new heights.

Financial professionals have become used to run-of-the-mill, rinse-and-repeat marketing. That stops here.

With CreativeOne, you have access to an in-house ad agency staffed by industry veterans from all areas of marketing. We focus on building—and executing—unique, individual marketing plans with your bottom line in mind.

Copy-and-paste websites.

Mass-produced seminars ads.

Boilerplate marketing plans.

Lackluster brands.

Distinctive, custom websites.

High-converting seminar ads.

Goal-oriented marketing strategies.

Enduring, timeless brands.

Explore the ways we can help market and grow your business

Meet the Marketing Leadership Team

Perry Boles
Chief Marketing Officer

As CMO, Perry's uses his digital marketing expertise to position CreativeOne as a top marketing IMO. He leads his team in developing innovative strategies, focusing on measurable outcomes and business growth.

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April Stetcher
VP, Event Management
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With over 20 years in event planning, April is known for hosting extraordinary corporate and intimate events. Her creative and dedicated approach has earned acclaim for delivering exceptional experiences.

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Wendy Hartley
VP, Marketing Strategy
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Wendy combines analytical and creative skills, specializing in financial and pharmaceutical market development. Her strategies have propelled RIAs' growth, earning her multiple awards. Today, she helps lead marketing at CreativeOne, its Securities, and Wealth divisions.

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Ashley Barlow
VP, Creative
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Ashley leads brand strategy and innovation for the organization and clients. Her leadership in the creative department emphasizes cutting-edge ideas and exceptional client work.

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Hannah Gerstner
VP, Digital Strategy

Hannah is an award-winning marketer with a focus in client acquisition and revenue growth through diverse marketing strategies. At CreativeOne, she and her team have managed 10,000 successful campaigns with and boast a 10:1 marketing ROI.

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David Shopmaker
Director, Account Management
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David is renowned for his client-focused strategies and strong partnerships. He skillfully bridges sales, marketing, and client needs, ensuring tailored and successful marketing solutions.

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Russ Pedersen
SVP, Media Strategy
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Russ applies his extensive ad agency background to develop impactful media campaigns. His expertise spans various media forms, from video to radio, focusing on education and influencing audience behavior.

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Sarah Williams
VP, Communications
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Sarah excels as CreativeOne's chief ambassador. She focuses on transforming advisor practices into client-centric experiences, particularly supporting female advisors. She actively contributes to the Women in Insurance and Financial Services board, embodying servant leadership.

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Jessica Scheuler
Director, Marketing Programs
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Jessica leverages 15+ years of nationwide consumer marketing experience, most in financial services, to craft innovative strategies that drive advisor growth. Leading CreativeOne’s comprehensive program development, she excels in client relations, ensuring impactful marketing initiatives and successful stakeholder collaboration.

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Why pay for marketing when you can earn it?

With our Business Accelerator program, you earn marketing credits based on your annuity and life insurance production with us. Credits can be redeemed for an array of marketing services and programs that set you apart from the competition.